1. Pricing

Traditional Marketing

1. Requires a large upfront investment.
2. Payment is needed for the entire audience without any guarantee of leads.
3. Costs can be substantial with no assurance of reaching the right audience.

Digital Marketing

1. More cost-effective, especially with organic marketing.
2. Can reach millions through different Facebook groups and pages.
3. Paid marketing targets only those interested in the product or service, making it more economical.

2.Specific Targeting

Traditional Marketing

1. Broad and non-specific targeting.
2. Ads in newspapers or on TV reach a large audience, but only a few might be interested.
3. Many potential customers may be missed as they don’t consume traditional media.

Digital Marketing

1. Highly specific targeting options.
2. Can target audiences by location, interests, search behavior, age, and more.
3. Ensures ads are seen by people more likely to be interested in the product or service.

3. Customer Management :

Traditional Marketing

1. Difficult to track customer interactions.
2. Limited to responses via phone calls or direct visits.

Digital Marketing

1. Easy to track and manage leads.
2. Customer profiles and interactions can be stored and analyzed using digital tools.

4. Remarketing

Traditional Marketing

1. Unable to retarget interested customers effectively.
2. Once an ad campaign ends, reaching the same audience again is challenging.

Digital Marketing

1. Remarketing to past interested customers is simple.
2. Can continuously engage with those who have shown interest in the product or service.

5. Relationship Management

Traditional Marketing

1. Limited ongoing interaction with existing customers.
2. Difficult to maintain a continuous relationship.

Digital Marketing

1. Easy to stay connected with existing customers through social media.
2. Customers can follow social media pages for regular updates and interactions.

These differences highlight how digital marketing offers more precise targeting, better cost management, and improved customer relationship capabilities compared to traditional marketing.

Contact Information:

1. Address: Office No. BR1- 412/413, 4th floor, B wing, Jai Ganesh Vision, Akurdi, Pune Maharashtra 411035 India
2. Sales: +91 8879864151
3. Office: +91-2049306056
4. Support: +91 7270966966
5. Email: Info@foxaircomm.com